14 styles
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Serrano
Thin
Serrano
Light
Serrano
Regular
Serrano
Semibold
Serrano
Bold
Serrano
Black
Serrano
Thin Italic
Serrano
Light Italic
Serrano
Regular Italic
Serrano
Semibold Italic
Serrano
Bold Italic
Serrano
Black Italic
Information

Designed in 2008 for the rebranding of the Bank of New Zealand (BNZ) under direction by DNA Design. Serrano was developed to align with BNZ’s core values: friendly, approachable, easy and helpful. The proportions are therefore humanist and open, with subtle terminal treatments revealing themselves in the bolder weights.

Client
Bank of New Zealand
Design
Kris Sowersby
Agency
DNA Design
Collaborators
Steve Maskell Monika Bartels Dave Foster Noe Blanco Ben Kiel
Awards
TDC² Award for Typographic Excellence, 2009
Best Awards, Design Craft, Gold Pin, 2009